28.7 C
New York
Friday, July 26, 2024
HomeBusinessRowan Atkinson blamed for slow electric car sales

Rowan Atkinson blamed for slow electric car sales

Date:

Related stories

India’s VOD industry to create 280,000 jobs by 2028, faces challenges despite rapid growth

India's video-on-demand (VOD) industry is set to create 280,000...

Blue Screen Day: Global outage leaves Microsoft users frustrated

In an unprecedented global outage, Microsoft services were down...

LT Foods opens new facility in Harlow to tap £1 billion UK rice market

LT Foods, an Indian-origin global FMCG company, has opened...

Mercedes-Benz eyes India’s electric vehicle market with new entry-level models

Mercedes-Benz is set to introduce entry-level electric vehicles (EVs)...

AI Firm C5i appoints Indian-American Ananth Raman as strategic advisor

AI & Analytics company C5i has announced the appointment...

Comedian Rowan Atkinson of Mr Bean fame is now being blamed for poor sales of electric cars in the UK and damaging its reputation.

According to Sky News, Atkinson’s name figured in the House of Lords when a thinktank Green Alliance gave its views on the main obstacles the government faces in its bid to phase out petrol and diesel cars before 2035.

In its report, the pressure group said a comment piece by the 69-year-old actor published in The Guardian in June 2023 was damaging to the cause.

Titled “I love electric vehicles – and was an early adopter. But increasingly I feel duped,” Atkinson wrote that EVs were “a bit soulless” and criticised the use of their lithium-ion batteries.

“They’re absurdly heavy, huge amounts of energy are required to make them, and they are estimated to last only upwards of 10 years. It seems a perverse choice of hardware with which to lead the automobile’s fight against the climate crisis,” he wrote in his column.

- Advertisement -

He felt that a “wider range of options” should be explored to address the environmental problems caused by motor cars.

A week later Simon Evans of Carbon Brief, a climate news site, debunked Atkinson’s claims in the same newspaper. Evans wrote, “Atkinson’s biggest mistake is his failure to recognise that electric vehicles already offer significant global environmental benefits, compared with combustion-engine cars.”

In a letter to the peers, Green Alliance noted: “Unfortunately, fact checks never reach the same breadth of the audience as the original false claim, emphasising the need to ensure high editorial standards around the net zero transition.”

The other deterrents cited by the pressure group include higher purchase costs and insufficient charging infrastructure. It wanted the Government to take a “more proactive and leading role” in communicating a positive view of electric vehicles to customers.

The UK last month registered its one-millionth electric car, but sales remain sluggish.

Subscribe

- Never miss a story with notifications

- Gain full access to our premium content

- Browse free from up to 5 devices at once

Latest stories