A SERIES of road shows in overseas are being planned by the government to woo foreign tourists to the country.
Road shows will be held in Scandinavian countries, the US, Australia, Russia and Dubai to promote India as a preferred destination, Tourism Minister Kumari Selja said.
While Selja is leaving tomorrow to participate in road shows in Oslo in Norway, similar shows will be held in Helsinki (Finland) and Stockholm (Sweden) during August 26-28.
We want to promote our tourist destinations in Scandinavian countries as this is our good source market, she said.
Tourism Ministry is organising a big event ‘India Calling’ in Los Angeles in September this year in coordination with National Geographic.
India would also showcase adventure tourism in Australia in September, she said adding road shows would be held in Moscow and Petersburg next month.