Running your own virtual assistant business is a great way to take control of your working life whilst earning a good living. If you’ve got the administrative skills, then there’s no reason you can’t make being a virtual assistant work for you. If you don’t have readymade connections, though, building your client list can take some time.
So, how can you go about expanding your virtual assistant business? One of the difficulties of working as a solo virtual assistant is that there are only so many hours in a day. You might be brilliant at attracting new clients, but if you don’t have enough time to look after all those clients, how can you continue to expand? We’ll explore a few ways you can successfully expand your business.
Grow Your Team
As mentioned before, working solo isn’t always so straightforward, and it can be worth widening your business to include some other team members. Employ someone to work for you and help provide top-quality virtual assistant services to your clients. If you need some extra capital to do this, then look into getting a business loan from a reputable provider like biz2credit and allow your business to go to the next level. Naturally, you will want to ensure your business continues to offer the highest level of service, so it’s important to find someone who fits your vision for your business and spend the time to train them up to your standards.
Spend Enough Time Marketing
When you start out as a virtual assistant, it can be difficult to balance your time between servicing your current clients and marketing to reach new customers. Obviously, it’s vitally important to give your current clients the best service possible, but in order to expand, you’ve also got to find time for marketing. Create a good website and use it to bring together your marketing efforts.
Get Your Website to do the Hard Work for You
A good website should be the centerpiece for all your marketing efforts. When done right, your website can take care of everything for you, showing off your talents, generating leads, and turning those leads into customers. The best thing about this is it can do all of this while you sleep. The catch: it has to be a good website. More than good. You need to show your business in the best light, and you can’t do that without a professional, functional website. When you’ve got a high-quality website, it can be one of your biggest assets, but too many VAs don’t take advantage of this.
Outsource
There will come a point when you’ve got more clients than you can handle. If this is the case, you might find yourself having to turn down new clients because you simply don’t have enough time for them. There’s not much you can do about the fact there are only 24 hours in a day, but you can outsource your work to other virtual assistants. Find a high-quality VA who you trust and work out a deal that sees you get a commission or referral fee.